William D. Novelli

Novelli advocates for people over 50 as executive director and CEO of AARP. Before joining AARP, he was director of advertising for the Peace Corps and spearheaded its efforts to recruit older Americans. Later he was executive vice president of CARE, the world’s largest private relief and development organization. Just before coming to AARP, he was president of Tobacco Free Kids, where his goal was to stop tobacco companies from marketing to children. In between his work in the nonprofit and public sector, he founded PR giant Porter Novelli, which specializes in serving the social and health issues marketing needs of nonprofit and government clients.